Harbor Dental Group
Client: Harbor Dental Group (hypothetical — self-directed concept) Type: Concept project Year: 2026 Services: Website Redesign
Challenge
A hypothetical dental practice with a decade-old site — the actual content (services, insurance info, appointment booking) was fine; the visual execution wasn’t. The brief: restyle it under the Refresh tier’s real constraint — 10 days, no changes to the existing structure or URLs.
Approach
The existing sitemap and page structure were treated as fixed. Every page got a visual overhaul — typography, color, imagery treatment — without moving a single URL or rewriting existing copy, to test the Refresh tier’s actual promise under a real timeline constraint.
Outcome
A visually current six-page site delivered against a self-imposed 10-day clock, with the original structure fully intact — the exact deliverable the Refresh tier is built to prove out.